When Don Jazzy sold 90% of the Shares at Marvin’s records many people said he made a terrible mistake .
Many people didn’t understand why he did that . Are you seeing what’s happening to Ayra Star? She is currently the hottest female African artiste in Africa and out of Africa . For the first time in history an African artiste gets 300 million streams on Spotify for an album in 3 days
Bruh , 1 million Spotify streams is 7k dollars . Multiply by 300 million and your calculator will give you error .
The thing is Sony music and Universal music control the industry . They determine which artiste gets heard . Tema dropped an album but no one is talking about it , why ?
Universal music gave Don Jazzy all the tools he needs to push his artiste to the global stage . It comes with so much money and connections . The likes of Rihanna , Giveon and others sharing her album and Spotify marketing her is everything.
Don Jazzy with Marvin’s could make 10 billion from this Ep but with Universal music they’ll make over 40 billion after Universal collects its own share .
We will always say this , music is business and if you do not master it , you are gone .
Where is Libianca ? How was her Ep marketed ? The label made it tough for her.
